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Meet Melanie

Melanie Ransome is the Director of Communications & Engagement at Aryze and a seasoned strategist in marketing, branding and community building.

Dec 13, 20233 min read
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Q: Why Aryze?

A: I reached a point in my career where I wanted to channel my work into things that align with my values and (hopefully!) make our city a better place. Joining Aryze represented an opportunity to utilize my skill sets in a way that felt meaningful, while celebrating the city that has become my forever home. I found a deep sense of purpose for what we look to accomplish as a team and the community members who we get the opportunity to collaborate with.

Q: How would you describe Aryze’s approach to community engagement?

A: The term ‘developer’ can hold a lot of weight, so I like to showcase the values, passion and care that drive the work we do and the people behind these ideas. We, too, have kids who play in the local parks, dogs who need a space to run and a passion for our city—leaving it a better place than we found it.

Most meaningfully, though, we try to share the data behind our decisions and the driving factors behind some of the pain points we are all feeling in the housing market right now.

Q: Creativity has been a constant throughout your career, how is that incorporated into your work with Aryze?

A: An area that overlaps in the venn diagram of my love for Aryze is my passion for design in the built environment and the effect this can have on our confidence, sense of self and belonging. This is yet another reason why I love the new purpose-built rentals we create—just because you’re leasing doesn’t mean you should have to sacrifice great design!

Q: What’s an average day like for you?

A: There’s a deep entrepreneurial spirit that courses through the organization, so each day is completely different—which is the way I like it! That said, the best part of my day is time spent with our team at Aryze and collaborating with so many community partners—folks who share aligned values with our organization. That’s what I love so much about The Good City Project and working with Calen McNeil at Big Wheel Community Foundation and Jill Doucette at Synergy Foundation. Together we get to brainstorm ways to make a meaningful difference in our city—whether through building playgrounds, a floating dock and funding projects that are close to our hearts.

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Together we get to brainstorm ways to make a meaningful difference in our city—whether through building playgrounds, a floating dock and funding projects that are close to our hearts.

Questions?

If you have any questions about housing in Victoria, please get in touch so we can have a conversation.